Friday, July 29, 2011

GIRAFFA'S Services

GIRAFFA offers a host of services from employee coaching, process documentation, copywriting, to corporate communications.


Employee Coaching

Process Documentation

Copywriting and Editing
*
Corporate profiles
* Presentation materials
* Sales letters
* Product brochures
* Web/blog content
* Newsletters
* Video scripts
* Advertorials
* Press releases

Corporate Communications Consultancy
* Internal communications
* External communications




Thursday, November 13, 2008

Customer Testimonials Speak for Your Business

Ever been in situations where you need to show what your customers have been saying about your services? And all of a sudden, you find yourself scrambling for the information? This could mean missed opportunities or worse, loss of future business.

Here's a workable solution. Just build 'requests for customer opinion' into your process. If you are diligent with it, you'll soon find that you will have a ready and updated list of customer testimonials to help you market your business better.

Customer testimonials not only speak for themselves - they speak for your products and services too. As a matter of sound business conduct, bear in mind that you'd need their approval to quote them for your marketing purposes.

Check out our sample letters or templates that you can use/customize when requesting for customer testimonials. I hope they are useful to get you started.

Post your comments here if you find them helpful. We'd like to know how we're doing and how we can further improve our services to our readers.

Monday, October 13, 2008

Why Use GIRAFFA?

GIRAFFA’s mission is to help you communicate your business needs effectively. We're copywriters who can get a good grasp of what your business needs are and put them clearly into words. With our depth of experience in communications and understanding of business processes, you are assured of quality services.

GIRAFFA gives you:

* High quality copywriting/results
* Results that is aligned to your overall business objectives
* Reliable service delivered with a sense of urgency
* Timely turnaround
* Fixed price quotations with no hidden costs
* Cost savings

At GIRAFFA, every client is important and no job is too small. Every piece of work we do comes with a commitment to produce results that you will be happy with. In general, our work process involves:

* Getting a clear understanding of your needs
We pay attention to what you say and ask you questions to draw out the essence of your needs. You might liken it to an interview process. We believe this is one of the best ways to learn, clarify your thoughts and understand your needs. Good questions upfront usually yield better results.

* Doing further research
We want to learn more about your overall business and industry. So, a key part of our writing process includes researching into the subject matter to find out more about the market and competitors. By doing this, we're also able to offer good suggestions and ideas to improve your communication.

* Communicating in a simple manner
Simplicity- that's what we strive for. We try to break down complex data into easy to understand bite-sized information and help transform your vision into key messages that the audience can relate to.